Smart Connection Consulting is recognised globally for its expertise in the planning, design, procurement, and management of sport and recreation facilities. With over $250M of projects delivered across Australia, we combine international best practice with local knowledge to provide evidence-based, sustainable, and community-focused solutions.
Our team brings decades of experience across sport, government, and education, supported by strong alliances with peak bodies, industry partners, and thought leaders. From feasibility studies and strategies to facility delivery and lifecycle management, we help clients create smarter, more sustainable places for people to connect, play, and thrive.
Smart Connection Consulting partners with clients across sport, government, and education to create smarter, more sustainable facilities. Our collaborative approach ensures every project balances performance, sustainability, and long-term value.
Supporting national and community sport organisations to plan, design, and manage facilities that grow participation.
From national governing bodies to grassroots clubs, Smart Connection Consulting helps the sport sector create smarter, more sustainable facilities.
Our experience spans a wide range of sports — including football, rugby, netball, athletics, hockey, tennis, and emerging participation trends such as pickleball and padel. By combining technical expertise with community insight, we create spaces that meet today’s needs and keep people active for life.
Guiding local, state, and federal agencies to deliver strategic infrastructure that meets community needs.
Smart Connection Consulting partners with local, state, and federal agencies to deliver strategic sport and recreation infrastructure that is evidence-based, sustainable, and community-driven.
With deep knowledge of government processes and strong connections across sport and community, SCC ensures every project balances performance, sustainability, and long-term community benefit.
Helping schools and universities create safe, innovative, and inclusive spaces for learning and play.
For nearly 40 years, Smart Connection Consulting has partnered with schools and universities in Australia and the UK to create safe, innovative, and inclusive spaces for learning and play. From managing dual-use centres in the 1980s to planning and delivering modern sport facilities, we understand how to maximise the role of sport in education.
By combining decades of experience with global insights, SCC supports education providers to create facilities that inspire activity, inclusion, and inspire lifelong healthy habits.
Collaborating with architects, planners, engineers, and recreation specialists to deliver smarter, sustainable facility solutions from concept to completion.
Smart Connection Consulting partners with industry professionals who design, plan, and manage Australia’s sport and recreation infrastructure – from architects and engineers to sport and recreation officers, asset managers, and project coordinators. Together, we help transform ideas into well-designed, practical, and sustainable community assets.
With over four decades of experience across planning, design, and lifecycle management, Smart Connection Consulting is a trusted technical partner for professionals seeking practical, evidence-led solutions that enhance performance, reduce environmental impact, and strengthen community connection.
At Smart Connection Consulting, we work closely with industry peak bodies in Australia and internationally to address complex challenges and strengthen the voice of the sector. By supporting these organisations, we help shape the right messages, foster collaboration, and influence decision-making at every level.
Our advocacy support includes:
Smart Connection Consultancy partners with clients across sport, government, and education to create smarter, more sustainable facilities. Our collaborative approach ensures every project balances performance, sustainability, and long-term value.
Our dedicated team passionately driving community impact through strategic consultancy, continuous learning, and collaboration with aligned, impactful organisations and projects
Managing Director, Smart Connection Consulting
Martin Sheppard is a recognised leader in the sport and leisure industry with over 40 years’ experience across the UK and Australia. His career spans facility management, parks, arts, museums, tourism, and large-scale contracts, including managing 17 agreements for Melbourne City Council. Renowned for developing innovative procurement solutions, Martin has advised global, national, state, and local sporting bodies on strategies, sports surfaces, and facility management over the past decade.
As Managing Director, he leads Smart Connection Consulting with a collaborative approach, drawing on an extensive network of partners to deliver expertise in consultancy, advocacy, events, and investment. Martin’s vision and industry influence ensure clients receive innovative, practical, and sustainable solutions that drive long-term impact.
At Smart Connection Consulting, we believe in shaping the future of sport and active communities by backing bold ideas and passionate start-ups. Beyond our consultancy work, we invest in innovative businesses, offering capital, mentorship, and strategic guidance to help them grow and thrive.
Read more about our investment journey and the pioneering brands we’ve proudly supported HERE.
